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Big Food

01/08/2018 / By Frances Bloomfield

You are being conned: Former Big Food ad exec unveils marketing tricks used by food manufacturers that persuade you to “super-size it”

Many believe in the saying “bigger is better”, and it’s this adage that has become a common marketing ploy in the food industry. According to former McDonald’s advertising executive Dan Parker, this is but one of many tricks being used to fool people into eating supersized food portions. Another one is to reduce the size […]

08/02/2017 / By Tracey Watson

CDC sounds alarm over exploding diabetes epidemic impacting 100 million Americans … while food companies keep fattening Americans with processed food

The figures in the latest National Diabetes Statistics Report, released bi-annually by the Centers for Disease Control and Prevention (CDC), are alarming, to say the least: By 2015, 100 million people in the United States were battling either prediabetes or full-blown type 2 diabetes. That’s one in three Americans suffering with a life-threatening, but totally […]

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